Variety Hits Mailbag

Lou,

I sent you an email a few months ago about WSGA, wondering if you'd give them a listen for a while and see what you think. I understand that you're a busy man, but did you get to hear it at all?

Which brings me to the reason I wrote this email...

I know you're the king of all things Variety Hits ;), but this station is a mockery! A sham! I stopped listening months ago as their playlist is beyond repetitive. I think there's one person in the studio switching out tapes. There is no kind of "trainwreck" effect and it used to sicken me to hear "Save It For A Rainy Day" every day without fail, usually about the same time.

Is there anyway to exclude Freedom 104.7 as a Variety Hits station ? It's clearly not reflecting the basic charter of the format.

In any case, the flip of WGCO to JACK FM is breathtaking and wonderful. I'd be bemoaning the fact that I wanted a JACK FM here in Savannah, and Triad Broadcasting delivered. I think that, outside of radio enthusiasts like myself, this market is unfamiliar with the format and so 98.3 JACK FM should deliver desirable numbers and demographics (read: younger) in the next ratings book. Those unhappy with the change can flock to Cumulus's less-than-a-year-old Oldies station, Cool 103.9. But I expect to read angry letters to the editor in our local media for the next several weeks.